Branding design includes creating a visual identity that represents a brand's values, personality, and unique features. It typically involves developing a brand from scratch or refreshing an existing one. This process includes logo design, selecting brand colors, typography, and other essential visual elements that define the brand's identity. The goal is to ensure a cohesive and recognizable presence across all platforms and touch points, reflecting the brand's core message and appealing to its target audience.

Packaging design involves creating the exterior of a product, including the choice of materials, colors, typography, and graphics that reflect the brand and appeal to the target audience. It includes designing labels, boxes, containers, or any other packaging forms to ensure they are functional, visually appealing, and aligned with the brand identity. The design should also consider practical aspects like protection, sustainability, and ease of use, while standing out on shelves and communicating the product’s value.

Logo design involves creating a unique visual symbol or mark that represents a brand. It includes selecting shapes, typography, colors, and icons that reflect the brand’s identity, values, and personality. The design must be versatile, scalable, and easily recognizable across various platforms and sizes. A successful logo effectively communicates the brand's message and leaves a lasting impression on its audience.

Label design involves creating the visual layout for a product's label, including key elements like the product name, brand logo, colors, typography, and imagery. It also includes essential information such as ingredients, usage instructions, and legal disclaimers. The design should align with the brand's identity, make the product visually appealing, and ensure clarity and readability. A well-designed label enhances shelf presence, attracts the target audience, and communicates the product’s value and purpose.

Advertising design involves creating visuals and layouts for promotional materials intended to capture attention and communicate a brand’s message. It can be applied across various media, including print ads, digital banners, social media posts, billboards, and polygraphic materials such as flyers, business cards, and more. The goal is to craft eye-catching, persuasive content that drives engagement and encourages actions, like purchasing a product or visiting a website.